Copywriter, experience shaper

Who

 

Michelle Castro,

An LA raised and Chicago-braised copywriter hungry for wordsmithing challenges.

I’ve done it all: agency, in-house, freelance, long-form articles, socials, blogs, pitch decks, full-spectrum campaigns, activation strategy, site copy, organic ads, network game shows, puppets, and ice cream.

Yes, puppets and ice cream. 

During the pandemic, I left my comfortable copywriter job and explored the world around me. I made and sold ice cream out of my apartment while I trained in Muay Thai and worked freelance gigs with b2b and b2c clients across various industries. Then, I started working as a puppeteer at Bob Baker Marionette Theater, the longest-standing puppet theater in America. Seriously.

And now I’m ready to get back in the rat race. My pen and paper are calling to me once again.

I’m a true multi-tasker who thrives in collaborative work environments. An optimistic communicator with a background in improv comedy, I’m always searching for fresh perspectives that feel like nuggets of gold.   

I like movies. I like bouncing out-of-the-box ideas off fellow creatives. I like turning exciting ideas into well-executed success stories.

Ready to work together? Let's talk.